Thursday, June 3, 2010
Thursday, May 20, 2010
Thursday, April 22, 2010
Blog Entry #5.9C - PSA Concept
Title of your PSA: Take A Stand
What is the main topic of your PSA?
Fairness and equality for women in sports
Target audience: Adolescents and young adults(13-25)
What solution will your PSA promote?
My PSA will promote fairness and equality for women in sports
What is your tag line? "Play it out...Take a stand!"
What will we see happening in your PSA? What is the story? (At least one paragraph, if not more! Be extremely detailed!)
A girl is standing in front of the camera(right-hand side). She'll describe how women are not treated fairly in sports and that men are able to play more sports than women. She will give statistics of the amount of girls that are in sports(baseball,soccer,football, etc) and urge people to take a stand so women can be able to join more sports.
What is the main topic of your PSA?
Fairness and equality for women in sports
Target audience: Adolescents and young adults(13-25)
What solution will your PSA promote?
My PSA will promote fairness and equality for women in sports
What is your tag line? "Play it out...Take a stand!"
What will we see happening in your PSA? What is the story? (At least one paragraph, if not more! Be extremely detailed!)
A girl is standing in front of the camera(right-hand side). She'll describe how women are not treated fairly in sports and that men are able to play more sports than women. She will give statistics of the amount of girls that are in sports(baseball,soccer,football, etc) and urge people to take a stand so women can be able to join more sports.
Blog Entry #5.9A - Evaluation
Name of PSA: Brain on Heroine
Target audience: Adolescents/young adults(14-25)
Potential drug users
Tagline: This is your brain on drugs...Any questions?
Message: When you use drugs everyone and everything in your life suffers
Sound used: plates and clock smashing, egg cracking, a loud voice(yelling!
), aggressive
Visual imagery used: setting is gloomy(dark), one colored object(the egg)
Text used: Partnership for a Drug Free America
How did you feel when viewing this PSA? What were your emotions?
I felt a little bit startled. The PSA grabbed my attention and I felt as if I had to look at it
What action do you feel you need to take after viewing this PSA?
I wanted to learn more about what happens to the brain because of Heroine
What is one specific change that would make this PSA more effective?
I think that if the PSA showed the egg burning in the pan, the audience would feel more shocked about what Heroine can cause to the body
Target audience: Adolescents/young adults(14-25)
Potential drug users
Tagline: This is your brain on drugs...Any questions?
Message: When you use drugs everyone and everything in your life suffers
Sound used: plates and clock smashing, egg cracking, a loud voice(yelling!
), aggressive
Visual imagery used: setting is gloomy(dark), one colored object(the egg)
Text used: Partnership for a Drug Free America
How did you feel when viewing this PSA? What were your emotions?
I felt a little bit startled. The PSA grabbed my attention and I felt as if I had to look at it
What action do you feel you need to take after viewing this PSA?
I wanted to learn more about what happens to the brain because of Heroine
What is one specific change that would make this PSA more effective?
I think that if the PSA showed the egg burning in the pan, the audience would feel more shocked about what Heroine can cause to the body
Thursday, April 15, 2010
Blog Entry # 5.7 - Design Task
For my project I have been asked to create a public service announcement video and print ad's about an important social issue. Through the public service announcement video and print ad's I will have to inform people about this social issue and influence them to change.
Blog Entry # 5.6 - Biblography
"Ad Council : Home." Ad Council : Home. N.p., n.d. Web. 15 Apr. 2010.
"National Association for Girls and Women in Sport." American Alliance for Health, Physical Education, Recreation and Dance - AAHPERD. N.p., n.d. Web. 15 Apr. 2010.
"National Association for Girls and Women in Sport." American Alliance for Health, Physical Education, Recreation and Dance - AAHPERD. N.p., n.d. Web. 15 Apr. 2010.
Blog entry # 5.5 - Issue Research
1. Are you working alone or in a group? If you are working in a group, who are your group member(s)? I will be working alone.
2. What social issue have you been assigned? I was assigned Girls in sports
3. In order to develop an effective PSA you must feel a personal connection to the social issue that you are addressing. What does this social issue mean to you?
This social issue will be about how women are treated in sports because of their gender. Women are not treated correctly because they are thought of as being weak and not being able to do what men can do.
4. What group(s) is/are affected by your assigned social issue? Teenagers and adults are affected by this social issue
5. What potential negative impact can this issue have? Inequality and incorrect treatment of females can occur
6. What research (statistics) can you use to support your argument that this is a social issue that needs to be addressed? I can use statistics of the number of women in sports compared to men.
7. Agency/Organization
a. List the name of an agency/organization that has been established to address your assigned social issue.
National Association for Girls and Women in Sport
b. What is their complete contact information? (Include web address, phone number and street and/or email address.)
http://www.aahperd.org/nagws/
Mailing Address:
NAGWS
1900 Association Drive
Reston, VA 20191
Phone Number:
703-476-3453 (Executive Director)
703-476-3470 (Program Assistant)
703-476-3452 (Administrative Assistant)
c. Describe how this organization is connected to your social issue.
This organization is connected to my social issue because the National Association for Girls and Women is trying to educate women about sports and the promotion of women in sports.
8. What steps can be taken to address this issue? (List at least three steps that can be taken.)
a. The promotion/ influence of women joining and playing sports
b. Gender equality in sports
c. The prevention of ignorance about the ability of women
2. What social issue have you been assigned? I was assigned Girls in sports
3. In order to develop an effective PSA you must feel a personal connection to the social issue that you are addressing. What does this social issue mean to you?
This social issue will be about how women are treated in sports because of their gender. Women are not treated correctly because they are thought of as being weak and not being able to do what men can do.
4. What group(s) is/are affected by your assigned social issue? Teenagers and adults are affected by this social issue
5. What potential negative impact can this issue have? Inequality and incorrect treatment of females can occur
6. What research (statistics) can you use to support your argument that this is a social issue that needs to be addressed? I can use statistics of the number of women in sports compared to men.
7. Agency/Organization
a. List the name of an agency/organization that has been established to address your assigned social issue.
National Association for Girls and Women in Sport
b. What is their complete contact information? (Include web address, phone number and street and/or email address.)
http://www.aahperd.org/nagws/
Mailing Address:
NAGWS
1900 Association Drive
Reston, VA 20191
Phone Number:
703-476-3453 (Executive Director)
703-476-3470 (Program Assistant)
703-476-3452 (Administrative Assistant)
c. Describe how this organization is connected to your social issue.
This organization is connected to my social issue because the National Association for Girls and Women is trying to educate women about sports and the promotion of women in sports.
8. What steps can be taken to address this issue? (List at least three steps that can be taken.)
a. The promotion/ influence of women joining and playing sports
b. Gender equality in sports
c. The prevention of ignorance about the ability of women
Thursday, April 8, 2010
Wednesday, March 24, 2010
Blog Entry # 5.4 - Print PSA 3
1. Campaign Title: Online Sexual Exploitation
2. Advertisement Title: Acronyms
3. Web Address: http://www.adcouncil.org/files/online_acronyms_nwsp.jpg
4. What was the target audience of the PSA?
The target audience is children and parents
5. What social benefit was promoted by the PSA?
It promotes awareness against online sexual exploitation
6. What was the “tag line” of the PSA?
Everyday, children are sexually solicited online
7. What organization sponsors this PSA?
The US Department of Justice, National Center for Missing and Exploited Children
8. Describe what is shown/happens in the PSA.
Acronyms of messages on instant messengers are shown
for example: LMIRL(Lets Meet In Real Life)
9. Describe what makes this PSA memorable.
All the acronyms grab the viewers attention
2. Advertisement Title: Acronyms
3. Web Address: http://www.adcouncil.org/files/online_acronyms_nwsp.jpg
4. What was the target audience of the PSA?
The target audience is children and parents
5. What social benefit was promoted by the PSA?
It promotes awareness against online sexual exploitation
6. What was the “tag line” of the PSA?
Everyday, children are sexually solicited online
7. What organization sponsors this PSA?
The US Department of Justice, National Center for Missing and Exploited Children
8. Describe what is shown/happens in the PSA.
Acronyms of messages on instant messengers are shown
for example: LMIRL(Lets Meet In Real Life)
9. Describe what makes this PSA memorable.
All the acronyms grab the viewers attention
Blog Entry # 5.3 - TV PSA 2
1. Campaign Title: H1N1 Flu Prevention
2. Advertisement Title: Beat Poetry
3. Web Address: http://www.adcouncil.org/video.asp?cid=600&campaign=H1N1%20Flu%20Prevention&url=http://adcouncil.wmod.llnwd.net/a540/o1/adcouncil/tv/flu/flu_young_adults.wmv&title=Beat%20Poetry
4. What was the target audience of the PSA?
The target audience is children, young adults, pregnant women and 25-64 year olds
5. What social benefit was promoted by the PSA?
Flu awareness and vacinations are available
6. What was the “tag line” of the PSA?
Fight the Flu
7. What organization sponsors this PSA?
U.S. Department of Health and Human Services
8. Describe what is shown/happens in the PSA.
Different people on the video spread H1N1 awareness
9. Describe what makes this PSA memorable.
It seems that each line in the video is played by different people but the message is about the same thing
2. Advertisement Title: Beat Poetry
3. Web Address: http://www.adcouncil.org/video.asp?cid=600&campaign=H1N1%20Flu%20Prevention&url=http://adcouncil.wmod.llnwd.net/a540/o1/adcouncil/tv/flu/flu_young_adults.wmv&title=Beat%20Poetry
4. What was the target audience of the PSA?
The target audience is children, young adults, pregnant women and 25-64 year olds
5. What social benefit was promoted by the PSA?
Flu awareness and vacinations are available
6. What was the “tag line” of the PSA?
Fight the Flu
7. What organization sponsors this PSA?
U.S. Department of Health and Human Services
8. Describe what is shown/happens in the PSA.
Different people on the video spread H1N1 awareness
9. Describe what makes this PSA memorable.
It seems that each line in the video is played by different people but the message is about the same thing
Thursday, March 18, 2010
Blog Entry # 5.2 - TV PSA 1
1. Campaign Title: Drunk Driving Pervention
2. Advertisement Title: Ambulance
3. Web Address:
http://www.adcouncil.org/video.asp?cid=49&campaign=Drunk%20Driving%20Prevention&url=http://adcouncil.wmod.llnwd.net/a540/o1/adcouncil/tv/drunk_driving_prev/ddp2_Ambulance.wmv&title=Ambulance
4. What was the target audience of the PSA?
Adults are the target audience of the PSA
5. What social benefit was promoted by the PSA?
The PSA is trying to stop drunk driving
6. What was the “tag line” of the PSA?
"Buzzed driving is drunk driving"
7. What organization sponsors this PSA?
U.S Department of Transportation/National Highway Traffic Safety
Administration
8. Describe what is shown/happens in the PSA.
The PSA shows the inside of an ambulance and medics trying to save a man and another man explaining what happened, because we was "buzzed"
9. Describe what makes this PSA memorable.
The PSA is memorable because of the scenary and all the sounds which gives it seems very bad and important.
2. Advertisement Title: Ambulance
3. Web Address:
http://www.adcouncil.org/video.asp?cid=49&campaign=Drunk%20Driving%20Prevention&url=http://adcouncil.wmod.llnwd.net/a540/o1/adcouncil/tv/drunk_driving_prev/ddp2_Ambulance.wmv&title=Ambulance
4. What was the target audience of the PSA?
Adults are the target audience of the PSA
5. What social benefit was promoted by the PSA?
The PSA is trying to stop drunk driving
6. What was the “tag line” of the PSA?
"Buzzed driving is drunk driving"
7. What organization sponsors this PSA?
U.S Department of Transportation/National Highway Traffic Safety
Administration
8. Describe what is shown/happens in the PSA.
The PSA shows the inside of an ambulance and medics trying to save a man and another man explaining what happened, because we was "buzzed"
9. Describe what makes this PSA memorable.
The PSA is memorable because of the scenary and all the sounds which gives it seems very bad and important.
Blog Entry # 5.1 - Definitions
1.What is a public service announcement (PSA)?
A public service announcement is a way of informing people about a social issue through an ad or a TV announcement
2.Describe an example of a PSA you have seen before.
One PSA I’ve seen was based on thinking of the things you say in order for you not to use derogatory words in a funny way. The PSA showed two teenagers talking about a statue of chef. They were talking about the chef’s pants and said “That’s so gay”. After saying that, a woman stood up and told the teenagers not to say that because it targets homosexuals and it is derogatory.
3.What social benefit is promoted by the PSA you selected in question 2?
The social benefit promoted by the PSA I selected for question 2 is to stop the use of demeaning words and phrases.
4.Nike's tagline is "Just Do It." In your own words, what is a tagline?
A tagline is a phrase or word that expresses the message that the PSA is trying to send out.
5.Name another famous product or company and its tagline.
Company/Product: Hillington, Benefit fraud
Tagline: “‘Spill the beans’ on Benefit Fraud”
6. What social issues do you feel strongly about?
• Bullying
• Gang Violence
• Peer pressure
A public service announcement is a way of informing people about a social issue through an ad or a TV announcement
2.Describe an example of a PSA you have seen before.
One PSA I’ve seen was based on thinking of the things you say in order for you not to use derogatory words in a funny way. The PSA showed two teenagers talking about a statue of chef. They were talking about the chef’s pants and said “That’s so gay”. After saying that, a woman stood up and told the teenagers not to say that because it targets homosexuals and it is derogatory.
3.What social benefit is promoted by the PSA you selected in question 2?
The social benefit promoted by the PSA I selected for question 2 is to stop the use of demeaning words and phrases.
4.Nike's tagline is "Just Do It." In your own words, what is a tagline?
A tagline is a phrase or word that expresses the message that the PSA is trying to send out.
5.Name another famous product or company and its tagline.
Company/Product: Hillington, Benefit fraud
Tagline: “‘Spill the beans’ on Benefit Fraud”
6. What social issues do you feel strongly about?
• Bullying
• Gang Violence
• Peer pressure
Sunday, March 14, 2010
Blog Entry # 4.9 - Final Design
For my final design I decided to overlap most of the extracted pictures. I changed the color of the background in order to make the sky(the extracted picture of the building and the bridge) look like it was during the night. I have met all of the Design Specifications because 9 extracted pictures are included, the name of the country is included, and information about the country is included.
Blog Entry # 4.8 - Bibliography
"Germany - Wikipedia, the free encyclopedia." Wikipedia, the free encyclopedia. N.p., n.d. Web. 14 Mar. 2010. .
Thursday, March 11, 2010
Thursday, March 4, 2010
Thursday, February 11, 2010
Thursday, February 4, 2010
Blog Entry # 4.4 - Design Brief
I am going to design and make a poster that will attract people to tour a certain country. For this i will need pictures of monuments, attractions or historical sites of interest in that country, its flag, a picture of its current leader the countries currency, and other information that will inform the viewer.
The poster that I will create will have images and information of that country to try to catch the viewers attention. If my poster is successful, it should inform a person about that country and possibly interest them to visit that country.
The poster that I will create will have images and information of that country to try to catch the viewers attention. If my poster is successful, it should inform a person about that country and possibly interest them to visit that country.
Blog Entry # 4.3 - Design Task
I have been asked to create a poster about a country to attract tourists to go to that certain country. I received Germany
Blog Entry # 4.2 - Image Research
Blog Entry # 4.1 - Country Research
1. Name of Country: Germany
2. Web Addresses of all Sources (copy and paste)
http://en.wikipedia.org/wiki/Germany
https://www.cia.gov/library/publications/the-world-factbook/geos/gm.html
http://mazingazeta.files.wordpress.com/2009/04/horst_kohler.jpg
http://www.coldwar.hu/html/en/researcher_database/germany-flag.jpg
http://www.ionbee.net/media/.gallery/main263.jpg
http://www.wayfaring.info/wp-content/uploads/2007/06/vcolumn.jpg
http://www.wellesley.edu/womensreview/archive/2004/09/monuments1.gif
http://www.tofocus.info/images/currencies/Germany-currency.gif
http://flyhahn.com/cities/images/0074-boppard-historical-monuments.jpg
http://newyork.seriouseats.com/images/20091012-londonbagels-new.jpg
3. Basic Facts
a. Capital City: Berlin
b. Population: 81,757,600
c. Monetary Unit/Currency: Euro
d. Official Language(s): German
4. Current Leader
Name: Horst Kohler
Photo:
5. Photo of Flag:
6. Map of Country:
2. Web Addresses of all Sources (copy and paste)
http://en.wikipedia.org/wiki/Germany
https://www.cia.gov/library/publications/the-world-factbook/geos/gm.html
http://mazingazeta.files.wordpress.com/2009/04/horst_kohler.jpg
http://www.coldwar.hu/html/en/researcher_database/germany-flag.jpg
http://www.ionbee.net/media/.gallery/main263.jpg
http://www.wayfaring.info/wp-content/uploads/2007/06/vcolumn.jpg
http://www.wellesley.edu/womensreview/archive/2004/09/monuments1.gif
http://www.tofocus.info/images/currencies/Germany-currency.gif
http://flyhahn.com/cities/images/0074-boppard-historical-monuments.jpg
http://newyork.seriouseats.com/images/20091012-londonbagels-new.jpg
3. Basic Facts
a. Capital City: Berlin
b. Population: 81,757,600
c. Monetary Unit/Currency: Euro
d. Official Language(s): German
4. Current Leader
Name: Horst Kohler
Photo:
5. Photo of Flag:
6. Map of Country:
Thursday, January 14, 2010
Thursday, January 7, 2010
Subscribe to:
Posts (Atom)
